Graphic Design Theory: Readings from the Field is a carefully curated introduction (1900-present) to graphic design theory. Vital voices of design thinking inspire readers with topics ranging from futurism, constructivism, and the Bauhaus to the International Style, modernism, and postmodernism to legibility, social responsibility, and new media. This indispensable survey quickly reveals key evolving ideas in the industry, putting them into a rich historical, cultural context. It would serve as a great textbook for a graphic design history or theory class, but is also a useful guide for working designers. This book invites readers of all levels to plunge into the fascinating dialog of design thinking. (Princeton Architectural Press, 2009)
Graphic Design Theory is available through Amazon.
Download Sample Spreads
GDT_Contents GDT